Area 704 is Charlotte’s new cultural hub — not just another party. We create one-of-a-kind experiences that bring together tastemakers, public figures, artists, celebrities, and the creative community under one roof.

From the Area 704 Music & Art Festival to late-night takeovers and brand activations, every event blends music, art, and fashion with real connections that move the city forward.

Area 704 is building more than shows — we’re shaping Charlotte’s independent creative economy, giving artists, brands, and fans a stage to grow bigger together.